Influencers created engaging content across Tik Tok and Instagram to boost event attendance, highlight the unique features of the bar offers and the exclusive deals for Rita’s Wednesday Student nights at Stonegate’s new concept bar.

Ritas

The Bona Fide Difference

Bona Fide allowed us to narrow down our search to find 3 impactful content creators local to Leeds, where Rita’s is located.

The influencers created 3 videos to showcase Rita’s Wednesday student night event. Bona fide allowed us to get the content approved and posted efficiently.

Key Campaign Elements

Created organic and highly engaging content for their strong student and local following.

2 pieces of pre-event ‘hype’ posts and the final video attending the event itself. Showcasing the unique features like the quirky drinks, live music and the unmissable student offers.

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Campaign Stats

  • High engagement on all the content with thousands of views, likes etc. across Tik Tok and Instagram
  • Enhanced digital presence with authentic, engaging content that resonated with students
  • Increased student footfall for the student night and in general

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